The Power of Social Media in Business

course_the-power-of-social-media-in-business

The organic reach of business accounts on a number of social platforms is decreasing. In order to survive in social media you need consistent content. You need content that is engaging but catches your audience within minutes. 

Stories provide a great ROI in terms of the time and effort they require and the benefits they offer. Stories are also extremely popular with customers and users right now. Four out of five major brands report using stories to promote themselves, and that should tell you something about how big this is going to be going forward.

With this course you will learn how to use social media, social media story and social messaging apps together as a powerful marketing strategy. This course will help you create super simple but powerful content for Facebook, Pinterest, and Instagram. You will get the clear inside of your audience – what content they engage with, what triggers them and how they speak as well. Furthermore, you will learn precisely what a story is, how to create them, and how to have huge success using them to grow your audience and increase brand loyalty.

The point of social messaging apps is not to try and get a large quantity of new customers. Rather, it is about building the quality of your existing leads. And it’s about conversions. With this course you will learn how to include social media content, social media story and social messaging platforms in your marketing strategy and generate more leads from social messaging platforms.

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Module 1: Fundamental of Social Media Content

1
Intro to Simple Social Content
0:04:08
2
Analyze Your Audience
0:07:28
3
Similar Interests
0:02:59
4
Where Do They Hang Out?
0:06:54
5
Powerful Images
0:05:29
6
Powerful Words
0:05:08
7
Creation Time
0:09:07
8
Organizing Your Content
9
Auto Scheduling
0:06:13

Module 2: Social Messaging Apps

1
Social Messaging Apps: Introduction
0:01:10
2
The Power of Social Messaging Apps
0:06:33
3
Facebook Messenger and WhatsApp – The Big Ones
0:05:11
4
SMS and Other Messaging Platforms
0:06:48
5
What is Conversational Commerce?
0:05:01
6
Messaging Apps for Sales
0:02:15
7
Chatbots
0:03:17
8
Building an App
0:08:30
9
Collecting and Managing Contact Details
0:02:51
10
Best Practices for Building Relationships and Making Sales
0:03:40
11
Internal Uses, Providing Services, and More!
0:03:05
12
Social Messaging Apps: Conclusion
0:00:39

Module 3: Social Media Stories

1
Social Media Stories: Introduction
0:00:48
2
What is a Social Media Story
0:02:47
3
Using Stories for Marketing – The Basics
0:08:46
4
More Benefits of Stories and How to Use Them to Maximum Effect
0:02:31
5
Instagram Stories for Business
0:04:59
6
Facebook Stories for Businesses
0:05:23
7
Snapchat Stories for Businesses
0:05:38
8
How to Create Better Stories
0:06:57
9
Advanced Technique and Selling
0:02:30
10
The Rest of Your Strategy
0:06:49
11
How to Put All This Into Action
0:02:19

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Course available for 30 days
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Enrolled: 4 students
Lectures: 32
Video: 2:29:04
Level: Beginner

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